Name — placement name indicating the moment when an ad will be shown. The name helps one to mark ads of the same type in different places throughout the app. This name must be sent with a calling of showing ads method in a source code.

Example:
Suppose you need to select the fullscreen ad that comes up when calling up pause menu.

Enter a name for such placement — e.g. InterstitialPauseMenu.
During the ad impression this name will be directed to pause menu.

Android example:
Appodeal.show(this, Appodeal.INTERSTITIAL, "InterstitialPauseMenu").

iOS example:
[Appodeal canShowAd:AppodealAdTypeInterstitial forPlacement:@"InterstitialPauseMenu"].
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