Segments

How to work with various user categories (Segments)

Tanya Moroz avatar
Written by Tanya Moroz
Updated over a week ago


โ€‹Segments is used to track statistics for various user categories and to manage ads for this categories. A segment is a fraction of audience unified by restrictions: e.g. by gender, age or any other parameter known to the app and directed to Appodeal SDK. Additional ad management settings can be applied to each segment.

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