Min Pricefloor allows to set the minimal price floor for 1000 impressions in a particular placement. Thus, if a loaded ad is cheaper than the amount entered — it won’t be shown in this placement. However, the same ad might get shown in other placements where Min Pricefloor is not set or is lower that the ad’s price floor.
How to set up minimal pricefloor of each type for some segment of users
Written by Tanya MorozUpdated over a week ago