Ad Mediation

Discover How Appodeal's Intelligent Ad Mediation Works

Tanya Moroz avatar Wing Poon avatar Katia Kupidonova avatar
20 articles in this collection
Written by Tanya Moroz, Wing Poon, and Katia Kupidonova

app-ads.txt support

Katia Kupidonova avatar
Written by Katia Kupidonova
Updated over a week ago

Transition to Stack

What changes with introduction of Stack?
Katia Kupidonova avatar
Written by Katia Kupidonova
Updated over a week ago

Getting Started with Ad Mediation

How do I start using Appodeal's ad mediation platform?
Wing Poon avatar
Written by Wing Poon
Updated over a week ago

Ad Networks Supported

Which ad networks does Appodeal include?
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Written by Wing Poon
Updated over a week ago

Ad Formats Supported

What ad formats does Appodeal support? Which ad formats should I use?
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Written by Wing Poon
Updated over a week ago

Regional Reach

What is Appodeal's regional reach?
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Written by Wing Poon
Updated over a week ago

Dashboard Tour

See what the main Appodeal dashboard looks like
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Written by Wing Poon
Updated over a week ago

Basic concepts

Glossary
Tanya Moroz avatar
Written by Tanya Moroz
Updated this week

Glossary

ARPU, SSP, CPC... what do they all mean?
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Written by Wing Poon
Updated over a week ago

Owned Ad Inventory

Does Appodeal own its own ad inventory?
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Written by Wing Poon
Updated over a week ago

Manual Waterfall Control

Can I configure the waterfall manually?
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Written by Wing Poon
Updated over a week ago

Traffic limit

What is the traffic limit? And why do I receive a message about 2000 impressions restriction?
Tanya Moroz avatar
Written by Tanya Moroz
Updated over a week ago

Ad Filtration

Filter mature content, COPPA
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Written by Tanya Moroz
Updated over a week ago

Fill rate vs Competitive Factor

What’s the difference between Fillrate and Competitive Factor?
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Written by Tanya Moroz
Updated over a week ago

Impressions / Views

What is the difference between Impressions and Views?
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Written by Tanya Moroz
Updated over a week ago

Display Rate

What’s a Display Rate and how does it affect my revenue?
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Written by Tanya Moroz
Updated this week

Revenue delay

Revenue hasn't been updated for the last two days.
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Written by Tanya Moroz
Updated this week

App revenue sharing

How can I share my revenue with another Appodeal account?
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Written by Tanya Moroz
Updated over a week ago

Account Access Sharing

How can I share access to my account information with other Appodeal accounts?
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Written by Tanya Moroz
Updated over a week ago

Apple Parental Gate

Can I add Parental Gate to app with Appodeal?
Tanya Moroz avatar
Written by Tanya Moroz
Updated over a week ago